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	<title>Predictive Analytics Blog &#187; Pricing Analytics</title>
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		<title>Google&#8217;s Pricing Strategy: The Automated Auction</title>
		<link>http://vaultanalytics.com/marketinganalytics/2011/11/googles-pricing-strategy-the-automated-auction/</link>
		<comments>http://vaultanalytics.com/marketinganalytics/2011/11/googles-pricing-strategy-the-automated-auction/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 04:16:25 +0000</pubDate>
		<dc:creator>Vault Analytics</dc:creator>
				<category><![CDATA[Pricing Analytics]]></category>

		<guid isPermaLink="false">http://vaultanalytics.com/marketinganalytics/?p=726</guid>
		<description><![CDATA[Let&#8217;s take a moment and consider one of the more interesting of the pricing models &#8211; the auction.  And to see this model at its full potential, we&#8217;ll want to analyze the real world example of the company that got auctioning right, and is currently leveraging it to pull in billions of dollars every quarter: [...]]]></description>
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		<title>How to Price Your Product in 1 Minute</title>
		<link>http://vaultanalytics.com/marketinganalytics/2011/11/how-to-price-your-product-in-1-minute/</link>
		<comments>http://vaultanalytics.com/marketinganalytics/2011/11/how-to-price-your-product-in-1-minute/#comments</comments>
		<pubDate>Fri, 04 Nov 2011 13:15:34 +0000</pubDate>
		<dc:creator>Vault Analytics</dc:creator>
				<category><![CDATA[Pricing Analytics]]></category>
		<category><![CDATA[google docs]]></category>
		<category><![CDATA[pricing]]></category>
		<category><![CDATA[spreadsheet]]></category>
		<category><![CDATA[web scraping]]></category>

		<guid isPermaLink="false">http://vaultanalytics.com/marketinganalytics/?p=691</guid>
		<description><![CDATA[Let&#8217;s say I have an idea for a new product I want to take to market, and I want to understand (naturally) what the price points for this particular product might be.  Let&#8217;s pretend further, for the sake of having an example, that my new product is a fiction book. &#160; I may say to [...]]]></description>
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		<title>Netflix Price Increase &#8211; good business sense or a boondoggle?</title>
		<link>http://vaultanalytics.com/marketinganalytics/2011/08/netflix-price-increase-a-boondoggle-or-good-business-sense/</link>
		<comments>http://vaultanalytics.com/marketinganalytics/2011/08/netflix-price-increase-a-boondoggle-or-good-business-sense/#comments</comments>
		<pubDate>Tue, 09 Aug 2011 00:14:41 +0000</pubDate>
		<dc:creator>Stuart Nokes</dc:creator>
				<category><![CDATA[Pricing Analytics]]></category>
		<category><![CDATA[Profitability Analysis]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Business case for Netflix price increase]]></category>
		<category><![CDATA[Netflix price increase]]></category>
		<category><![CDATA[NFLX]]></category>
		<category><![CDATA[Pricing Strategy]]></category>
		<category><![CDATA[Profit Levers]]></category>

		<guid isPermaLink="false">http://vaultanalytics.com/marketinganalytics/?p=665</guid>
		<description><![CDATA[Recently Netflix raised it prices 60% for many of their subscribers. While I do not have insight into their financial model or how that will impact profitability, I think the price increase was a mistake for the following reasons: Loss of key customers &#8211; Netflix gained the loyalty of the early adopters and managed to [...]]]></description>
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		<title>What are Profit Levers?</title>
		<link>http://vaultanalytics.com/marketinganalytics/2011/06/what-are-profit-levers/</link>
		<comments>http://vaultanalytics.com/marketinganalytics/2011/06/what-are-profit-levers/#comments</comments>
		<pubDate>Wed, 08 Jun 2011 16:34:18 +0000</pubDate>
		<dc:creator>Stuart Nokes</dc:creator>
				<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Pricing Analytics]]></category>
		<category><![CDATA[Profitability]]></category>
		<category><![CDATA[Profitability Analysis]]></category>

		<guid isPermaLink="false">http://vaultanalytics.com/marketinganalytics/?p=644</guid>
		<description><![CDATA[Your CEO asks you to increase profitability.  First, find your profit levers.  If you are a program manager, a client manager or a department manager your profit levers may be fairly apparent.  Obtain financials for your responsibility.  At minimum, you should have revenue, variable costs and fixed costs.  More detail could include costs such as [...]]]></description>
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		<title>Increase Profits by Eliminating Low Performers</title>
		<link>http://vaultanalytics.com/marketinganalytics/2010/11/increase-profits-by-eliminating-low-performers/</link>
		<comments>http://vaultanalytics.com/marketinganalytics/2010/11/increase-profits-by-eliminating-low-performers/#comments</comments>
		<pubDate>Mon, 15 Nov 2010 21:38:12 +0000</pubDate>
		<dc:creator>Stuart Nokes</dc:creator>
				<category><![CDATA[Data Visualizations]]></category>
		<category><![CDATA[Pricing Analytics]]></category>
		<category><![CDATA[Profitability Analytics]]></category>
		<category><![CDATA[Profitability Pareto]]></category>
		<category><![CDATA[Visual Analytics]]></category>

		<guid isPermaLink="false">http://vaultanalytics.com/marketinganalytics/?p=577</guid>
		<description><![CDATA[Visual analytics is a great way to uncover insights in complex financial data while highlighting opportunities for improvements. A quick way to visualize profitability is by using the Client Profitability chart.  This chart quickly highlights and orders clients by margin as well as contribution to total profits.  The chart clearly shows the unprofitable clients and [...]]]></description>
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