For any business that has not yet heard of groupon.com, it’s definitely worth your consideration. They use the power of collective buying to deliver a great value proposition to both consumers and businesses. Businesses get risk free advertising, new customers, and increased revenue; consumers get great deals and find out about new products [...]
There is something to be said about the law of scarcity. In a recent consumer trending report, this was said:
“In 2010, just sell something special, something premium, something desirable in just one (geographical) location. Which means forgoing a chain-wide rollout or selling to all from a borderless e-shop. The limitation this will put on [...]
A great way to extend your ability to listen and keep tabs on the market is with the use of Google Alerts. With this free service, Google will send you e-mail updates whenever new content gets added to the web that you are interested in. Just enter in the keywords that relate to your [...]
Have a great business idea? Need to convince the boss to move into a specific market? Need to show a client the market potential your services could offer them? There are numerous free online tools that can be used towards any of these ends.
Let’s just take a simple example and say we’ve [...]
