Tag Archives: Twitter

Twitter Engagement Metric: Follower Mention %

December 9, 2009 –

How is it Calculated?
The amount of followers that have mentioned you with an @ message / Your total number of followers. The easiest way to get this one is by signing up for a free Klout account, and it will automatically be calculated for you.
Business Goal
Follower mention is an excellent engagement metric. It [...]

By Curtis Seare | Posted in Engagement Metrics | Also tagged , , , , | Comments (0)

The Best Twitter Lists

November 13, 2009 –

The best Twitter lists are the ones you create yourself.  Naturally, you are going to put people in your lists that provide value to you and that you can provide value to in return.  Did you notice the key word there?  It was you.
You are different than other businesses.  You provide goods and services in [...]

By Curtis Seare | Posted in Twitter Analytics | Also tagged , , | Comments (1)